Roham Can’t cook

A chaotic cooking series-turned-creative brand that blends humor, heritage, and home-cooked food into a flavorful mess of storytelling and self-discovery.
What started as one guy fumbling through family recipes has grown into a food storytelling experiment that embraces cultural nostalgia and curated culinary chaos.

what we did

Concept development and full production management

Video content creation

Brand personality & tone development

Food styling & creative direction

Instagram strategy

Community engagement

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The Can't Social